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Tennis World Foundation is a non-profit organisation focussed on the development of vulnerable children through the game of tennis. Our school and community-based tennis development programme promotes resilience, teamwork and leadership. We believe that tennis is more than just a game, it is a great way for boys and girls to shape their ability to cope in an unjust world and to learn the skills needed to build a successful future. 

Thousands of poor children in developing countries are denied the right to play. Research shows that children living in poverty are more prone to abusing drugs and alcohol and engaging in risky sexual behaviour, especially when they do not have access to recreational facilities and sport. Physical education is not a priority in these countries, further limiting children’s opportunities for sport exposure.

The Tennis World Foundation is focussed on developing the game of tennis in schools and other places where vulnerable children can be reached. The foundation and its partners offer a school and community-based tennis development programme, aimed at firstly exposing children to tennis, secondly, developing tennis teams and finally supporting individual talent.

The TENNIS WORLD Foundation (TWF) was established by tennis media entrepreneur Federico Coppini. As founder and CEO of the Tennis World Magazine International, Federico are inspired to give back to poor communities and vulnerable children, through the sport that he so loves. Being a long standing coach and father himself, he has seen the developmental benefits that tennis offer children. 

Our vision is to bring together friends and schoolmates to have fun, share experiences and learn life skills. We see tennis as an opportunity to reach and impact children positively, while we identify and support the tennis stars of the future.

Hi! This is Federico Coppini, born in Ferrara (Italy) and completely in love with tennis and life. I have a lot of passions and hobbies - perhaps too many - but first of all tennis.

I like travelling, getting to know different cultures and live adventures. I actually live my life as an adventure, I love teaching tennis as it gives something important to the person in front of me and who has a dream. Teaching is very good for me, it gives me the opportunity to discover places, meet people and live new adventures. It’s a great training for my brain and it makes me feel alive.

I decided to found the Tennis World Foundation in 2019 because I wanted to give other people a chance and give back what I had been given. I realized that coaching only for money was not enough for me and I wanted to undertake a new adventure, getting free from my fears and open my mind and my heart through coaching with no other purpose than giving people the chance to dream, to realize their dream and start believing in a future they had probably never imagined before.

Tennis remains my favourite form of communication as it has also given me the opportunity to create the largest website in the industry, www.tennisworldusa.org, in several languages: English, Italian, French, Spanish and German. This new project with the Tennis World Foundation gives me new emotions every day and I decided to dedicate my time and commitment to it for the future.

My socials

Instagram: coppinif
Facebook: Federico Coppini
Twitter: fedecops


- Current position: CEO of Tennis South Africa
- Skills and experience: 15+ years of sports marketing experience both in South Africa and abroad – including time spent at Arsenal Football Club and Cricket South Africa. A track-record in sports commercialization  - especially commercial sports strategy, sponsorship and event management.
- Interest and achievements in tennis: Far better at talking about tennis than playing it. Describes himself as ‘comfortably the worst tennis player on the Foundation board’.
- Vision for tennis development: Making tennis in South Africa a top 5 sport in the country – from an interest, participation and performance perspective.


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